David , Fazla Mongely, Felishana Cherop, and Molly Awino. 2025. “Effects of Artificial Intelligence on the Sustainable Performance of SMEs in the Tourism Sector in Nairobi, Kenya: The Moderating Role of Environmental Dynamism”. Journal of Business, Economics and Management Research Studies 3 (3):157-72. https://doi.org/10.69897/jobemrs.v3i3.310.